Annabell Liao

Moonrock

Overseeing more than $1.5M in event execution, including the Gaming Lounges at Anime Expo, San Diego Comic Con, and New York Comic ConClients include Disney, Netease, Sony, Nexon, Capcom, Kabam, Netmarble, and more

East West Bank

Managed social media accounts, reaching 300k+ monthly users and grew followers 35% YoYExecuted media coverage and prepared press releases to English and Chinese PR outlets for events with talent including the Lakers, Tokimonsta, and YunaInterviewed Leehom Wang and created the highest performing set of digital content that quarter

Jubilee

Marketing, Casting, Assistant Editor, and Production Assistant across 8 titles in 2015
Grossed over 37M views

Freelance Filmmaker

Producer / editor / writer on over 100 projects ranging between branded content, short films, music videos, ads, and feature filmsExperience with talent such as Khary Payton (The Walking Dead) and Lilan Bowden (Andi Mack), and agencies including MuteSix and PresidioSCOver 160k views on an original short filmIMDB

About

Hello! My name is Annabell Liao, and I am a product and marketing leader with over a decade of experience in the entertainment industry. Previous clients include Zynga ("Words With Friends" and "Harry Potter: Puzzles & Spells"), Jam City, Jubilee, East West Bank, and more. I have also taught business classes for games students at USC and UC Irvine.I hold a Master of Business Administration from the University of Southern California's Marshall School of Business and a Bachelor of Fine Arts in Creative Producing from Chapman University. I'm always on the look for opportunities to share stories that empower people and inspire kindness.